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MODESTO GOES NUTS FOR FAN RESEARCH

Modesto, CA - The Modesto Nuts Baseball Club has chosen Rojo Research to perform fan demographics in support corporate sponsorship initiatives.

“We are very excited about our partnership with Rojo Research. The partnership will allow us to continue to deliver the best customer service experience imaginable to both our fans and business partners.” explained Nuts Vice President Mike Gorrasi.

“When I consider our college and pro sports clients, working with the Modesto Nuts may be my most heartening experience.” reflects John Herron, president & CEO of Rojo Research.

“As a boy, I spent every summer attending Modesto A’s games with my father, who passed a few years ago. We watched so many outstanding prospects, such as Rickey Henderson, Jose Canseco, Mark McGwire, and Walt Weiss just to name a few. The nights at Del Webb Field were a few of my most cherished childhood memories.” Herron mused.

“Our company wishes to help minor league clubs maintain economic stability in a very dynamic market, so they can continue to offer kids fond lifelong memories.”

Established in 1946, the Modesto Nuts are the senior club of the California League and a Single-A affiliate of the Colorado Rockies. Acclaimed Modesto alumni include Hall of Fame players Joe Morgan, Rollie Fingers, Reggie Jackson, and manager Sparky Anderson, as well as MVP Jason Giambi, All-Stars Tim Hudson, Miguel Tejada, Ted Simmons, and Ben Grieve.

Rojo Research specializes in college and pro sports fan research to assist organizations increase corporate sponsorship revenues. With 26 college programs, Rojo is one of the largest providers of audience demographics for NCAA member institutions.

Rojo Research also offers local syndicated Spanish media research, and recently completed research in behalf of media outlets in the Portland, OR market.

Through phone and web-based methodologies, Rojo Research offers over 350 data points including demographics, purchasing trends, shopping habits, and local media consumption.

The Modesto Nuts join the Lancaster Jet Hawks and Stockton Ports as the third California League team to retain Rojo Research services. Others minor league clients include the Portland Beavers (AAA) and Delmarva Shorebirds (A).

Contact

Modesto Nuts - Mike Gorrasi, 209-572-4487, mike@modestonuts.com

Rojo Research - John Herron, 503-764-5530 john@rojoresearch.com

 

 

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